Business Model Canvas
The Business Model Canvas is a great way of describing your business model in an informal but very effective way. A must-have and -do for any entrepreneur and startup…
Pricing Tactics
Check out this comprehensive overview of literally all things pricing tactics…
Calculating Unit Cost
A step by step approach to calculating Unit Cost with a focus on the Cost of Goods Sold (or COGS). The example taken is food – what can be more relatable than that ✨
Joe Pulizzi – Content Marketing Strategy
You can’t run a successful business without reaching out to customers. Joe Pulizzi shares all the ins and outs on how to build a successful online marketing strategy, and does so in an incredibly motivating way.
Especially worth watching for entrepreneurs with a brick and mortar business – be ready to get inspired!
Victor Antonio – MT NUT
There are various reasons why prospective customers wouldn’t want to buy from you… don’t take it personal. It might just be that you have the right value proposition, but it’s just the wrong timing…
Check out this great video by Victor Antonio on reasons why people don’t buy…
Fostering Productive Entrepreneurship Communities
This very interesting report by the Bill and Melinda Gates Foundation compares the startup eco-systems of Nairobi and Bangalore.
Seed, Series A, B, C, D and E Funding: How It Works
A very basic difference between startups and entrepreneurs is that entrepreneurs can run any type of new businesses vs startups who start risky, innovative businesses with the purpose to scale. In advanced countries startups for this reason often equate to tech-centric businesses…
The Founders Dilemma
Four out of five entrepreneurs are forced to step down from the CEO’s post. Most are shocked when investors insist that they relinquish control, and they’re pushed out of office in ways they don’t like and well before they want to abdicate. Just keeping things real!
Six Myths about Venture Capitalists
In case you need it: some demystification of the role Venture Capitalists play…
Jason Fried – Rework
Reading and watching the news you would almost believe that all entrepreneurs are poised to become billionaires and rule the world. Jason Fried takes us back to basics and shares how to bootstrap a successful company, where personal relations and a healthy work-life balance are at the core… while still growing your business to scale (if you want to)!
