SEED + SERIES A, B, C, D AND E FUNDING: HOW IT WORKS

A very basic difference between startups and entrepreneurs is that entrepreneurs can run any type of new businesses vs startups who start risky, innovative businesses with the purpose to scale. In advanced countries startups for this reason often equate to tech-centric businesses…

This is different from emerging markets like Africa, where it can be argued that any person who starts a new business, will be innovative by definition simply because markets are yet to be created. The true differentiator lies with the level of ambition: do you want to grow your business to scale, or do you want to keep it small…

When Venture Capitalists and Angel Investors look to invest, they use investor related speak – for the sake of completeness, hereby an overview of what Seed, Series A, B, C, D and up to E mean… (warning: don’t get to excited about the amounts of funding mentioned, as you will see in the next resource mentioned, only a very few actually fall into this “potential unicorn” category… investment depends on the “valuation” = potential worth of your business which depends on your benchmark and market opportunity)

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